GoTwist™, Glaspray’s new brand name and identity for twist-up packages for fragrance and skincare markets. GoTwist™ endorses two important trends in the core of our product developments. Lifestyle trends of the globalizing consumers is demanding for miniaturization and portability. On-the-go products are essential for the new generation of time-poor consumer whom require increased convenience and flexibility. GoTwist™ products are designed to fit the current lifestyle demands.
Miniaturization supports a sustainable society by reducing packaging and carbon footprints. Global responsibility to be sustainable will continue to drive more eco-friendly developments. Glaspray has kept sustainability in the forefront or our development for GoTwist™ products. The cartridge refill system is designed so that the inner bottle (airless or glass) can be easily replaced once empty. Reusing and reducing packaging material is a sustainable business model that enhances brand image and royalty.
The cartridge refill system is a great way to create a full product line that's novel and attractive. The ability to design a mix and match line of products is extraordinary, based on any number of criteria. A firm might even use it to create a sample set. The possibilities are endless, as are the marketing approaches.